Tropicana Plus

Work

Tropicana – Bursting Back on The Scene

To build on the mainstream appeal of its core range, and appeal to young health hackers looking for easy ways to get more ‘good stuff’ into their bodies, we helped Tropicana launch their new vitamin-rich juice range: Tropicana+. Replacing Tropicana Essentials, it meant the brand could now re-enter the health and wellness sector with a powerful new proposition.

Source: https://stormbrands.co/work/tropicanaplus/